SEO

August 3, 2017

Most Important Skills for an ORM Analyst to Have

Online reputation management (ORM) is one of the most important public relations roles in e-commerce. When someone googles your brand name, you want everything your customers […]
August 3, 2017

Top 5 Social Media Platforms to use for Branding

Branding is an important subset of public relations. Branding is all about creating an “aesthetic” or “vibe” that is consistent and that followers can grow familiar […]
August 3, 2017

Why Location Based Marketing is So Important

Imagine this: someone of your perfect demographic comes across an ad for your store. They’re excited about it. They explore your website and realize that you […]
August 3, 2017

What does the Shift to Ecommerce mean for your PR Strategy

E-commerce has shifted towards digital advertising that ranges from social media campaigns, to online ads, to employing ORM and SEO techniques. More and more consumers are […]